The Social Media Takeaway - Louise McDonnell
Welcome to "The Social Media Takeaway," a marketing podcast hosted by Louise McDonnell, tailored for coaches, consultants, and online entrepreneurs eager to harness the power of social media for effective sales and lead generation. Each episode features Louise engaging in insightful conversations with a diverse lineup of guests, all of whom are distinguished experts in their respective fields.
Dive deep with us into the ever-evolving world of social media as our guests unravel the best takeaways from their wealth of experience. Whether it's exploring the latest trends, uncovering industry secrets, or getting a behind-the-scenes glimpse of the digital marketing world, "The Social Media Takeaway" is your go-to resource.
Listeners can expect a treasure trove of actionable advice, practical tips, and innovative strategies designed to amplify your online presence and boost your business. With Louise's engaging interview style and her guests' expert insights, this podcast is an invaluable tool for anyone looking to make a significant impact in the digital arena. Tune in to "The Social Media Takeaway" and transform your social media endeavors into a successful journey!
Episodes
71 episodes
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5 Ways to Transform Sales Conversations with Niraj Kapur
In this episode of The Social Media Takeaway, I had the pleasure of chatting with Niraj Kaur, bestselling author of Everybody Works In Sales. Niraj shares his journey from struggling in sales to becoming a top performer, highlighting the power ...
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Season 1
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Episode 71
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30:43
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AI is Disrupting Marketing - Here’s how coaches and consultants must adapt on social media
This week, I’m doing something a bit different…I’m handing the mic to my copywriter, Katy Prodromou, who’s interviewing me for a change. Shedding light on the biggest shifts I’ve ever seen in the online space and why coaches and...
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Season 1
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Episode 70
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35:27
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Overcome Fear and Speak with Impact with Maureen McCowen
In this episode of The Social Media Takeaway, I sat down with Maureen McCowen, public speaking coach and founder of Soft Skills Success. We talked about how the fear of speaking up, whether in meetings, presentations or even casual conversation...
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Season 1
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Episode 69
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30:05
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How to Get HIGH-Quality Leads with Assessments & AI
In this episode of The Social Media Takeaway, I chatted with Domingo Silvas, serial entrepreneur, AI marketing pioneer, and founder of Think Smart Scale, Magpie, and Scale Up. We chatted about lead generation for service-based business...
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Season 1
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Episode 68
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23:30
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Get SALES from Podcast Guesting with Lyndsay Phillips
In this episode of The Social Media Takeaway, I chatted with Lyndsay Phillips, content marketing strategist and podcast guesting expert.Lyndsay shares exactly why most podcast guest spots don’t convert and what to do instead. Fr...
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Season 1
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Episode 67
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21:32
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Facebook Algorithm 2025: Reach Non Followers, AI & the Future…expert advice from Mari Smith
In this episode of The Social Media Takeaway, Louise talks with Mari Smith, world renowned speaker, author, trusted advisor to Meta, and widely known as the Queen of Facebook.Mari shares her expert insights on where Facebo...
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Season 1
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Episode 66
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29:09
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The Funnel Formula That’s Made Coaches Millions (Step by Step)
In this episode of The Social Media Takeaway, I chat with Ellen Finkelstein, internationally renowned trainer, coach, and founder of Change the World Marketing. She shares how she built her online business from the ground up, why funne...
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Season 1
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Episode 65
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33:22
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Don’t Write the Wrong Book: Non Fiction Publishing Strategy That Works
In this episode of The Social Media Takeaway, Louise talks with Allyson Machate, bestselling author and publishing consultant who has worked with Simon & Schuster.Ally shares how to write, publish, and market a book that ali...
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Season 1
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Episode 64
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31:07
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AI Copywriting Tips & Tools: Persuasive Content in Minutes
In this episode of The Social Media Takeaway, I chat with Kimberly Weitkamp, a marketing strategist, podcaster, coach, and host of the More Conversations, Clients, and Cash podcast.Kimberly helps coaches and service pro...
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Season 1
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Episode 63
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28:36
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Storytelling Secrets That Drive Sales and Build Trust with Lisa Bloom
In this episode of The Social Media Takeaway, I chat with Lisa Bloom, professional storyteller, coach, and author of three bestsellers, including Seven Stories That Sell.Lisa has helped thousands of business owners use storytell...
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Season 1
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Episode 62
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33:36
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Masterminds: The Secret to Recurring Revenue with a Small Group
In this episode of The Social Media Takeaway, I chat with Jay Fairbrother, a mastermind strategist who’s helped hundreds of coaches scale with high-ticket masterminds.With 30+ years of experience, Jay shares how masterminds 10x’d his bus...
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Season 1
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Episode 61
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26:59
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How to Become a Paid Expert and Sell From the Stage
In this episode of The Social Media Takeaway, I sit down with Debbie Allen, one of the highest paid speakers in the world, and an internationally recognized market positioning expert who has built and sold multiple million-dollar busin...
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Season 1
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Episode 60
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28:18
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How To Get Clients From Social Media: Turn Followers Into Paying Clients
In this episode of The Social Media Takeaway, I’m breaking down one of the most powerful lead generation systems in your marketing toolbox.Social media isn’t about the most followers, it’s about an engaged, ready-to-buy audience...
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Season 1
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Episode 59
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13:14
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Pitching to Journalists: Strategies That Get Your Story Published
In this episode of The Social Media Takeaway, I’m joined by Bobby Power, publisher of Go Wild Magazine, who shares how to leverage both print and digital media to boost your brand visibility.From his journey in traditio...
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Season 1
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Episode 58
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26:25
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Creating Recurring Revenue with a Small Community
In this episode of The Social Media Takeaway, I’m joined by Lorna Lyons, a positive psychology expert and entrepreneur, to talk about building a sustainable, profitable business without chasing vanity metrics.We’re diving into:<...
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Season 1
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Episode 57
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21:23
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Sales Made Simple: How to Book More Calls & Close Deals
In this episode of The Social Media Takeaway, I sit down with Wendy Weiss, founder of Salesology, to break down her proven 3-step prospecting method that helps businesses book more calls, convert leads, and grow revenue.Here’s what you’l...
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Season 1
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Episode 56
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19:58
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How to Book More Podcast Appearances and Build Authority
In this episode of The Social Media Takeaway, I sit down with Liam Austin, co-founder of Talks.co and Entrepreneurs HQ, who has helped over 100,000 entrepreneurs grow their businesses through digital media. 🚀We uncover: ✅ How to...
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Season 1
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Episode 55
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29:11
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Repurposing Content Like a Pro: Extend Your Social Media Reach
In this episode of The Social Media Takeaway, I sit down with Deirdre Sullivan, who turned her traditional flower school into an online sensation, amassing over 338,000 followers across Instagram, Facebook, TikTok, and YouTube. 🚀We dive ...
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Season 1
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Episode 54
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24:50
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Social Media Marketing: The Top 10 Mistakes To Avoid
In this episode of The Social Media Takeaway, I dive into the 10 most common social media marketing mistakes—and more importantly, how to fix them fast. From setting clear goals to knowing your audience, managing expectations, and leve...
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Season 1
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Episode 53
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14:31
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LinkedIn Strategies for 2025: How to Get Clients & Grow Your Business
In this episode of The Social Media Takeaway, I sit down with Joe Apfelbaum, CEO of Ajax Union and LinkedIn marketing expert, to break down the exact steps to help you get noticed, attract the right people, and grow your business on Li...
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Season 1
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Episode 52
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29:27
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Manifestation & Hypnosis: Reprogram Your Mind for Success
Ever feel like your own thoughts are the biggest obstacle to your success? You’re not alone. In this episode of The Social Media Takeaway, I sit down with Danielle Serpico, a mindset coach, NLP trainer, and author, to dive into...
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Season 1
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Episode 51
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24:37
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10 Game-Changing Social Media Tips for 2025 with Ross Brand
In this episode of The Social Media Takeaway, I sit down with Ross Brand, a trailblazer in live streaming and video podcasting. With over 1,000 live shows, bestselling books, (including “100 Livestreaming & Digital Marketing Predic...
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Season 1
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Episode 50
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47:34
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2025 Social Media Marketing Predictions from 6 Industry Experts
In this week’s episode of The Social Media Takeaway, we dive into the must-know social media trends for 2025, featuring expert insights from leaders across LinkedIn, TikTok, YouTube, and beyond. Our panel of specialists, including Louise Brogan...
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Season 1
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Episode 49
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36:10
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Cybersecurity Expert Tips: Avoid Scams and Protect Yourself and Your Business
In this week’s episode of The Social Media Takeaway, I’m joined by Wayne Denner, a cybersecurity expert who shares essential tips for staying safe online. With cybercriminals ramping up their scams, Wayne explains how to spot phishing emails, a...
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Season 1
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Episode 48
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33:17
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TikTok for Business: Best Tips and Practices
In this week’s episode of The Social Media Takeaway, I’m thrilled to be joined by Julie Burke (JulesRulesIRL), an Irish comedian and social media sensation who has taken TikTok by storm since launching her channel 4 years ago. We dive into the ...
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Season 1
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Episode 47
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24:15